The first thing you need to do is to ask yourself some very important questions - What Is

the purpose of your website?  What are the website’s primary audiences, and what do

they need, want, and desire? And what will be the content of the website?

Understanding the answers to these three questions of your goals, your visitors, and

your content will enable us to put together a strategic plan for your website.  By

combining your professional judgment with the technical expertise of your web

developer, you will be able accomplish your goals thoroughly and systematically.  By

repeating the process periodically you will ensure the continued relevancy of your

website.  As with any other part of your business, the proper management of a web site

is an ongoing process. 

Are you an expert in your business … with a great business plan, a unique marketing

strategy, and a product that provides genuine value to your customers?

We thought so!  So, why aren’t people who would benefit from your help and expertise trampling you?

Your target market knows about your ‘bigger’ competitors, and won’t know about your

company until it’s ‘bigger’.  But, until your target market knows about your company, it is

tough to attract the customers it needs to become ‘bigger’.  What is the best way to get

out of this Catch-22, making your company known and attracting new customers?

The largest, most user-friendly, integrated marketing tool available to you today is – the

Internet!  Computers and the Internet had a slow start, but have shown phenomenal

growth in both households and businesses.  Now, your customers expect to be able to

find all the goods and services they need on the Internet.  It’s reached the point that

your company barely exists if you’re not on the Internet. 

Even so, there are worse things than not being on the Internet.  Websites that are 

boring, hard to read, and ugly are very common.  These can turn off potential customers and they may not come back. 

Still worse are confusing sites where potential customers are unable to find the information they need efficiently.  Confusing sites waste the customer’s time, and that is rarely forgiven.  In fact, they may mention it to their business associates if your company’s name comes up.  Creating a great website requires professionals to handle both the design side and the technical side.  We understand that your expertise probably doesn’t extend into those areas, and that you will need information before you will be able to make decisions.  This blog will help you understand what makes a website work on the Internet. 

Check out our latest web design mock up:

I still think it is worth mentioning

http://www.theinbetweenplace.com/

http://www.jtresearch.com/